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	<title>Software Sales Skills</title>
	<link>http://www.softwaresalesskills.com</link>
	<description>the book for information technology salespeople</description>
	<lastBuildDate>Sun, 21 Feb 2010 20:10:22 +0000</lastBuildDate>
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	<item>
		<title>Working For Your Self</title>
		<description><![CDATA[If you are going to be successful in this new era of enterprise sales, you are going to have to challenge traditional thinking. Old school thinking just doesn&#8217;t cut it in IT. Specifically, you are going to have to think in a new way about the employee-employer relationship. Traditional HR departments aren&#8217;t going to like [...]]]></description>
		<link>http://www.softwaresalesskills.com/working-for-your-self</link>
			</item>
	<item>
		<title>What Is Your Sales Process?</title>
		<description><![CDATA[Sales rarely happen without many things taking place on both the buyer&#8217;s and seller&#8217;s side.
Most of the research in the domain of sales indicates that there is usually a series of repeatable behaviours that occur each time a sale is won (or lost). This suggests that if one could become more aware of those steps, [...]]]></description>
		<link>http://www.softwaresalesskills.com/what-is-your-sales-process</link>
			</item>
	<item>
		<title>What About Late Adopters?</title>
		<description><![CDATA[If you have been in involved in any facet of technology the last 30 years &#8211; you will know there&#8217;s always someone in the mix who&#8217;ll buy anything new. But those people only account for about 20% of the total buying marketplace. 
They are the early adopters and they should not be the focus of [...]]]></description>
		<link>http://www.softwaresalesskills.com/what-about-late-adopters</link>
			</item>
	<item>
		<title>The Best Business Education Going</title>
		<description><![CDATA[Why selling software is the best business education going.
Selling software at the enterprise level has to be one of the best business educations anybody could ever ask for. This is part of the reason that I wrote Software Sales Skills. 
I really want to share this message with people. I really want people to know [...]]]></description>
		<link>http://www.softwaresalesskills.com/the-best-business-education-going</link>
			</item>
	<item>
		<title>The Death Of Cold Calling</title>
		<description><![CDATA[Cold calling is so dead.
There is no faster way for you to burn your company&#8217;s brand, waste precious time and mistake activity for accomplishment, than to spend time cold calling.
Nothing says to a decision maker that you:
1. Have no higher value activity to do
2. That you are desperate,
than to pick up the phone and randomly [...]]]></description>
		<link>http://www.softwaresalesskills.com/the-death-of-cold-calling</link>
			</item>
	<item>
		<title>Learning To Listen Well Pays Off</title>
		<description><![CDATA[The reality of this skill, is that it has more to do with the other person, that it does with you. I think that&#8217;s the essence of selling: aligning with the other person. And it starts with you. In other words, the whole point of interpersonal sales situations is to have an impact on the [...]]]></description>
		<link>http://www.softwaresalesskills.com/learning-to-listen-well-pays-off</link>
			</item>
	<item>
		<title>Pick The Right Company To Work For</title>
		<description><![CDATA[The right company to join is always a conundrum when it comes to choosing the next step in your sales career. When it comes to selling I.T., there&#8217;s no question that RIGHT NOW is the best time to be a skilled sales professional. Stop thinking about it. Just do it. If you are thinking about [...]]]></description>
		<link>http://www.softwaresalesskills.com/pick-the-right-company-to-work-for</link>
			</item>
	<item>
		<title>Handling Objections: Part 2</title>
		<description><![CDATA[I&#8217;ve had a lot of feedback and questions on the previous post of handling objections &#8211; so I&#8217;ve decided to clarify this subject further with the following content:
Question: What exactly is objection handling?
Answer: Objection handling is a process for answering your prospects&#8217; questions (and remember, they are ALL questions) in a way that helps them [...]]]></description>
		<link>http://www.softwaresalesskills.com/handling-objections-part-2</link>
			</item>
	<item>
		<title>Rely On Price And It Will Kill You</title>
		<description><![CDATA[If there&#8217;s one thing in this business (or just about any business for that matter) it is the concept that if price is your only competitive advantage&#8230;you&#8217;re dead before you begin.
When selling technology, you HAVE TO manage the only four resources available, to your advantage. 
1. Information
This is anything to do with your product or [...]]]></description>
		<link>http://www.softwaresalesskills.com/rely-on-price-and-it-will-kill-you</link>
			</item>
	<item>
		<title>On Being Effective, Not Efficient</title>
		<description><![CDATA[At present, we are finding ourselves in a world where we&#8217;ve got less time to do what&#8217;s important. If anything, you and I are bound to our cell phones, pagers, emails, voice-mails, faxes, printers and monitors to name a few. 
That&#8217;s why learning how to be effective is so valuable in today&#8217;s world. Software Sales [...]]]></description>
		<link>http://www.softwaresalesskills.com/on-being-effective-not-efficient</link>
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